We are shoedogs

The definition of a shoedog.

A Shoedog is someone dedicated to the buying, selling, or making of shoes. This perfectly describes our team of passionate people with decades of experience in the footwear industry.

Background

Our journey begins with a clear purpose: to revolutionize the footwear design process. We believe that the design and development of shoes should be an exciting, transparent, and innovative journey. We see a world where brands can leverage the latest technologies to streamline their processes, make informed decisions, and bring their creative visions to life more effectively.
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There is a gap in the market for a service specializing in performance footwear—specifically safety, outdoor, and athletic shoes. With our background with Solid Gear, we aim to fill this void. We bring technologies from the athletic world of sneakers into safety and outdoor footwear, which require rigorous testing and strict certification standards. Our expertise allows us to introduce groundbreaking solutions like ETPU outsoles and GORE-TEX Surround into the safety footwear industry.

What we do

Our expertise

We design and develop safety, outdoor, and athletic footwear, integrating cutting-edge technologies and materials.

Our mission

Our mission is to create a collaborative platform that simplifies footwear design. We use AI and automation to enhance transparency and decision-making.

Our approach

We offer productized services with a defined process, fixed pricing, and controlled outcomes, giving clients full control over the outcome and budget.

“We have been working with the Shoedog team to create drawings and prototypes for some of our new technologies. The Shoedog team always delivered on time and the outcome was great to inspire our customers.”

Leonhard Schlichting